Create Real-Time Sports & Live Events Ads With Always-Up-to-Date Odds

Automatically generate dynamic visuals from live match odds and deliver the most up-to-date offers to advertising platforms, without manual updates.

Sports and live events feed optimization showing match data, odds and multi-platform exports

Our Solutions

Everything you need to optimize your feeds and maximize performance

Real-Time Odds Feed Processing

Continuously process live match odds and updates them instantly in feeds.

Ads always reflect the latest odds, even during live matches.

Dynamic Match Creatives

Eye-catching, always-accurate creatives without manual design work.

Automatically generate ad images using live odds, team names, match time, and team logos.

Country & League-Based Feed Segmentation

More relevant ads based on user interest and intent.

Segment feeds by league, sport type, match importance, or teams.

Multi-Channel Distribution

Get channel-specific feed formats that match platform expectations.

Distribute feeds seamlessly to Google, Meta and other advertising platforms from one platform.

What Your Sports & Live Events Operations Can Achieve with Optifeed?

  • Always up-to-date event creatives
  • Higher engagement and CTR
  • Reduced operational workload
  • Lower risk of outdated or misleading ads
  • Scalable real-time campaign execution

Frequently Asked Questions

How do real-time odds feeds work?

Optifeed continuously processes live match odds and updates them in your advertising feeds instantly — even during live matches — so your ads always reflect the latest odds without manual updates.

Can Optifeed generate ad creatives from live match data?

Yes. Optifeed automatically generates ad images using live odds, team names, match times, and team logos, producing eye-catching, always-accurate creatives without manual design work.

Can I segment feeds by league, sport, or team?

Yes. Optifeed segments sports feeds by league, sport type, match importance, or specific teams, so you can serve more relevant ads based on user interest and intent.

Which advertising platforms are supported for sports and live events?

Optifeed distributes sports and live events feeds to Google, Meta (Facebook & Instagram), and other advertising platforms with channel-specific formats, all from one platform.

Ready to scale your sports & live events ads?

Deliver real-time odds, dynamic match creatives, and error-free feeds with Optifeed.

Request a Personalized DemoIncludes a 30-day free trial!
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