Everything You Need to Build High-Performance Product Feeds
From feed creation and optimization to dynamic creatives, analytics, and AI-driven decisions, Optifeed gives you full control over your product data at scale.
- Processes 100M+ products per hour
- NPS 87, based on end-of-2025 surveys
- Trusted by high-scale e-commerce teams
Core Features
Feed Management & Distribution
- Platform-specific feed outputs
- API, XML, CSV, TXT feed generation
- Scheduled & real-time feed updates
Use Case
Create product feeds to Google Shopping, Meta Catalog, and Idealo, each optimized to platform requirements.
Advanced Filtering & Enrichments
- Rule-based include / exclude logic
- Category, brand, stock, margin, performance filters
- Automatic custom labels
- Channel-specific enrichment rules
Use Case
Exclude low-stock products, auto-label best-sellers, and push only profitable products to ads.
Google Analytics 4 Integration
- GA4 revenue & conversion data sync
- 7 / 14 / 30-day performance windows
- Feed enrichment based on real sales data
- Performance-based product prioritization
Use Case
Promote products with conversions in the last 14 days and exclude zero-conversion items automatically.
OptiScore
- AI-powered product scoring
- Best-seller, high-potential, declining product labels
- Revenue, CTR, conversion & trend signals combined
- Ready-to-use labels for ads & feeds
Use Case
Automatically tag rising products as "High Potential" and prioritize them in Performance Max campaigns.
Dynamic Creative Creation
- Dynamic price & discount overlays
- Stock, badge, attribute-based visuals
- Feed-driven creative updates
- Platform-ready image outputs
Use Case
Automatically show current prices and discounts on product images, no manual design work.
Feed Health & Error Monitoring (Feed Guard)
- Missing attribute detection
- Price / availability mismatch alerts
- Platform compliance checks
- Real-time feed validation
Use Case
Get alerted when a required Google attribute is missing before ads stop running.
AI-Ready Product Feeds
- Structured & enriched product data
- Performance-labeled feeds
- AI-driven discovery & recommendations readiness
- Google UCP compatible feed architecture
Use Case
Build a Google UCP-compatible feed architecture to activate AI-driven campaigns and automation with minimal manual effort.
Size Availability & Broken Size Prevention
- Broken size detection at product level
- Size availability ratio calculation
- Automatic exclusion of low-availability products
Use Case
Monitor variant-level size availability and automatically detect broken size runs. Deprioritize or pause products missing key sizes in feeds and campaigns to prevent wasted ad spend and protect conversion rates.
Feed Data Manipulation & AI-Powered Enrichment
- Send Cart Price Instead of List Price
- Dynamic Attribute Mapping (Gender, Category, Logic-Based)
- AI-Powered Product Title Generation
- Rule-Based Feed Manipulation at Scale
Use Case
Enrich and transform product feeds automatically by sending cart prices instead of list prices, dynamically mapping attributes like gender and category, generating AI-optimized titles, and applying rule-based logic at scale.
Built for Scale
- Processes 100M+ products per hour
- Large catalog & high-frequency updates
- Enterprise-grade infrastructure
- Stable feed delivery at scale
Use Case
Manage and optimize every feed operation smoothly, with stable delivery, uninterrupted workflows, and zero dependency on manual fixes or system constraints.
Stop Sending Raw Product Data.
Start Shaping Feeds for Performance.
Get a custom walkthrough tailored to your business needs and feed goals. Schedule a personalized session to see how Optifeed fits into your specific workflow.