# Optifeed — Full Site Content Every public Optifeed page, in Markdown. Individual pages are also available by following their advertised Markdown alternate or appending `.md` to the URL. ## Contents - [Optifeed — Turn your catalog into a growth engine](https://www.optifeed.com/) - [Optifeed Features](https://www.optifeed.com/features) - [Optifeed Pricing](https://www.optifeed.com/pricing) - [Optifeed Integrations](https://www.optifeed.com/integrations) - [Optifeed for VTEX](https://www.optifeed.com/vtex) - [Optifeed by Industry](https://www.optifeed.com/industries) - [E-Commerce — Optifeed](https://www.optifeed.com/industries/ecommerce-feed-optimization) - [Hotels — Optifeed](https://www.optifeed.com/industries/hotels-feed-optimization) - [Travel — Optifeed](https://www.optifeed.com/industries/travel-feed-optimization) - [Real Estate — Optifeed](https://www.optifeed.com/industries/real-estate-feed-optimization) - [Automotive — Optifeed](https://www.optifeed.com/industries/automotive-feed-optimization) - [Sports & Live Events — Optifeed](https://www.optifeed.com/industries/sports-live-events-feed-optimization) - [Optifeed for Other Industries](https://www.optifeed.com/industries/other) - [Optifeed Case Studies](https://www.optifeed.com/case-studies) - [Optifeed Security & Compliance](https://www.optifeed.com/security) - [About Optifeed](https://www.optifeed.com/about) - [Free Product Feed Analyzer](https://www.optifeed.com/product-feed-analyzer) --- # Optifeed — Turn your catalog into a growth engine **Turn your catalog into a growth engine.** Optifeed collects and connects your product, sales and ad-performance data, then enriches, publishes, advertises and measures in one continuous loop. Campaign launches and budget changes wait for your approval before they go live. Optifeed turns product, sales and ad-performance data into product-focused campaigns across Google Ads, Meta Ads, TikTok Ads, Criteo and OpenAI Ads. It identifies winning SKUs, improves underperformers, strengthens creatives and recommends where budget should move next. ## How it works **One loop, zero manual work. On Autopilot.** You approve. Autopilot runs it. **Collect → Enrich → Publish → Advertise → Measure** Optifeed connects to your product catalogue, your sales data and your ad accounts. From there it runs continuously: enriching product data, publishing it to the right destinations, creating and tuning campaigns, and measuring what each product actually returns. Nothing goes live without your approval — every recommendation is queued for one click. ## The catalog stopped being a data file. It became the ad. Meta Advantage+, Google Performance Max and ChatGPT Ads increasingly build product ads from the catalog. When platforms automate execution, catalog quality becomes a growth lever. ## Three jobs keep that catalog current. Every one of them runs by hand. - **Keeping product data accurate:** Attributes missing, thin or wrong. AI reads the product partially, or not at all. - **Knowing where you lose:** No view of which products AI assistants recommend, or why. The answer happens outside your platform, out of view. - **Buying and proving results:** Budget and targeting set by guesswork. Bare cut-out images become the ad. The levers inside the ad platforms are exhausted. The one nobody is pulling is the product data underneath them. ## What Optifeed does | Capability | What it does | | --- | --- | | Ads Management | Launch campaigns, increase budgets and cut bids on underperforming SKUs. Automation queues each action, and you approve it. | | AI Enrich | Generate richer product titles, descriptions, attributes, highlights and visuals from existing product data. | | AI Visibility | Track your products, SKU by SKU, across ChatGPT, Gemini, and Perplexity. Automatically fix gaps and enrich your data with live search insights. | | AI Creative Studio | Put a product on a model, in a different setting or at a different angle in one click. | | Dynamic Creative Optimization | Keep price, stock, discount and campaign details aligned with every product-data refresh. | | Market Insights | See automatically which product group is outgrowing the market and which is falling behind. | | RFM Segments | 9 segments, including Champions, Loyal Customers, At Risk and Hibernating, calculated automatically. | ### Ads Management **Create, Test, and Scale Winning Ads. On Autopilot.** Optifeed creates and continuously optimizes product-focused campaigns across Google Ads, Meta Ads, TikTok Ads, Criteo and OpenAI Ads. It uses SKU-level performance data to improve product groups, budgets, bids and creatives for higher ROAS. ### AI Enrich **Enrich Product Data on Autopilot. Smarter for AI. Better for Shoppers.** AI Enrich turns existing product data into richer, more structured and more useful product content. It can regenerate titles, descriptions, conversational attributes, product highlights, use cases and question-and-answer fields, while also creating new product visuals. ### AI Visibility **Make every product more visible in AI discovery.** Optifeed tracks how products and competitors appear across AI-driven product discovery. It identifies the prompts where products are recommended, reveals missed visibility opportunities and connects these insights to AI Enrich actions that improve them. ### AI Creative Studio **From a single image, generate dozens of creatives for every use case.** AI Creative Studio takes your existing product photos and generates new visuals for every campaign and use case. Put a product on a model, in different settings or at different angles. Every visual is automatically routed to the right ad and marketing channels, ready for your approval. ### Dynamic Creative Optimization **When product data refreshes, the visual refreshes with it.** Dynamic Creative Optimization keeps product-ad visuals aligned with the latest catalog data. Price, discount, stock status and campaign details update whenever product data refreshes across Instagram, Meta and Google. ### Market Insights **Track the market, not just your own numbers.** Optifeed combines commerce and advertising data with industry benchmarks to compare your performance with similar businesses. It reveals where products, categories and attributes lead or fall behind, helping you close performance gaps and strengthen competitive advantage. ### RFM Segments **Know your customers. Direct your budget to the right audience. One Click.** Optifeed automatically calculates 9 RFM segments from your order data, from Champions to customers at risk of churning. It syncs them straight to Google Ads Customer Match and Meta Custom Audience, so every campaign reaches the right audience with one click. ## Where it runs - **Ad channels:** Google Ads, Meta Ads, TikTok Ads, Criteo, OpenAI Ads. - **AI discovery:** product visibility tracked across ChatGPT, Gemini, Perplexity. - **Publishing:** 100+ advertising, shopping, price-comparison and personalization destinations from a single catalogue. ## Industries served E-commerce, hotels, travel, real estate, automotive, sports & live events, and custom verticals. ## Trial & pricing - Free 30-day trial. - No setup fees, no credit card to start. - No developer needed — connect via API, XML, or the Shopify app. - Data is read server-side, so there is no impact on your storefront's speed. Prices and tiers: https://www.optifeed.com/pricing.md ## Security & compliance - Fully GDPR compliant. - 256-bit SSL encryption in transit. - Automated backups. - 99.9% uptime. ## For AI agents Every page listed below is also available as Markdown — follow its advertised alternate link or append `.md` to the URL. Optifeed also publishes **optifeed-radar**, an open-source CLI and MCP server that checks whether AI engines recommend a brand: ```bash npx optifeed-radar audit yourbrand.com ``` - Repository: https://github.com/optifeed/optifeed-radar - MCP discovery: https://www.optifeed.com/.well-known/mcp.json - Skills discovery: https://www.optifeed.com/.well-known/agent-skills/index.json ## Key links - Homepage: https://www.optifeed.com/ - Features: https://www.optifeed.com/features - Pricing: https://www.optifeed.com/pricing - Integrations: https://www.optifeed.com/integrations - Industries: https://www.optifeed.com/industries - Case studies: https://www.optifeed.com/case-studies - Blog: https://www.optifeed.com/blog - Security: https://www.optifeed.com/security - About: https://www.optifeed.com/about - Contact / request a demo: https://www.optifeed.com/contact - Turkish site: https://www.optifeed.com/tr - Sitemap: https://www.optifeed.com/sitemap.xml --- Source: https://www.optifeed.com/ # Optifeed Features **One loop, zero manual work. On Autopilot.** Optifeed collects and connects your product, sales and ad-performance data, then enriches, publishes, advertises and measures in one continuous loop. Campaign launches and budget changes wait for your approval before they go live. Optifeed is not a feed tool with reporting bolted on. It is one loop — Collect → Enrich → Publish → Advertise → Measure — that runs on your data and waits for your approval before anything ships. ## The loop 1. **Enrich.** AI Enrich rewrites titles, descriptions, attributes, highlights and visuals from the product data you already have. 2. **Publish.** Optimized product data goes out to 100+ advertising, shopping and price-comparison destinations, each in its own specification. 3. **Advertise.** Optifeed creates and tunes product-focused campaigns across Google Ads, Meta Ads, TikTok Ads, Criteo, OpenAI Ads. 4. **Measure.** Product-level performance feeds back in, so the next pass promotes what works and fixes what does not. ## Capabilities ### Ads Management **Create, Test, and Scale Winning Ads. On Autopilot.** Optifeed creates and continuously optimizes product-focused campaigns across Google Ads, Meta Ads, TikTok Ads, Criteo and OpenAI Ads. It uses SKU-level performance data to improve product groups, budgets, bids and creatives for higher ROAS. ### AI Enrich **Enrich Product Data on Autopilot. Smarter for AI. Better for Shoppers.** AI Enrich turns existing product data into richer, more structured and more useful product content. It can regenerate titles, descriptions, conversational attributes, product highlights, use cases and question-and-answer fields, while also creating new product visuals. ### AI Visibility **Make every product more visible in AI discovery.** Optifeed tracks how products and competitors appear across AI-driven product discovery. It identifies the prompts where products are recommended, reveals missed visibility opportunities and connects these insights to AI Enrich actions that improve them. ### AI Creative Studio **From a single image, generate dozens of creatives for every use case.** AI Creative Studio takes your existing product photos and generates new visuals for every campaign and use case. Put a product on a model, in different settings or at different angles. Every visual is automatically routed to the right ad and marketing channels, ready for your approval. ### Dynamic Creative Optimization **When product data refreshes, the visual refreshes with it.** Dynamic Creative Optimization keeps product-ad visuals aligned with the latest catalog data. Price, discount, stock status and campaign details update whenever product data refreshes across Instagram, Meta and Google. ### Market Insights **Track the market, not just your own numbers.** Optifeed combines commerce and advertising data with industry benchmarks to compare your performance with similar businesses. It reveals where products, categories and attributes lead or fall behind, helping you close performance gaps and strengthen competitive advantage. ### RFM Segments **Know your customers. Direct your budget to the right audience. One Click.** Optifeed automatically calculates 9 RFM segments from your order data, from Champions to customers at risk of churning. It syncs them straight to Google Ads Customer Match and Meta Custom Audience, so every campaign reaches the right audience with one click. ## Approval model Every action Optifeed proposes — a new campaign, a budget increase, a bid cut on an underperforming SKU, a regenerated title, a new creative — is queued as a recommendation. You approve with one click. Nothing goes live on its own. ## Getting your data in - Connect via API, XML/CSV, or the Shopify app. No developer required. - Sales data and ad performance connect through GA4, Google Ads and Meta Ads. - Fetching runs server-side, so there is no impact on storefront load speed. ## Related - Pricing: https://www.optifeed.com/pricing.md - Integrations: https://www.optifeed.com/integrations.md - Industries: https://www.optifeed.com/industries.md --- Source: https://www.optifeed.com/features # Optifeed Pricing One plan with every capability included — the full autopilot loop (enrich, publish, advertise, measure), not a feature tier. The price scales with how many products you manage; nothing is locked behind an upgrade. ## Feed Optimization plan | Products | Monthly | Billed annually | | --- | --- | --- | | Up to 5,000 | €200/mo | €160/mo | | 5,000 – 20,000 | €250/mo | €200/mo | | 20,000 – 50,000 | €300/mo | €240/mo | | 50,000 – 100,000 | €350/mo | €280/mo | | 100,000+ | Custom | Custom | Annual billing is 20% cheaper than monthly. Above 100,000 products the price is quoted individually — contact sales. ## Included in every plan - Channel-specific feed optimization - Unlimited platform integrations - Advanced rules, filters, and automation - AI-powered feed enrichment & optimization - GA4, Google Ads & Meta Ads data integration - Feed validation, monitoring & error protection - Multi-market, multi-language & multi-currency support - All future platform updates and improvements ## Optional add-ons | Add-on | Price | What it does | | --- | --- | --- | | Dynamic Creative Optimization | €49/mo | Automatically generate dynamic product visuals using feed data — including price, discount, labels, and custom overlays — to increase ad engagement and performance. Works seamlessly with optimized feeds. | | Account Support | €39/mo | Let our team manage feed optimization on your behalf. We handle setup, rules, and optimization. | Add-ons are billed monthly and are not covered by the annual discount. ## Trial - Free 30-day trial. - No credit card required to start. - No setup fees. - No developer needed — import via API, XML, or the Shopify app. ## Turkish pricing Prices on the Turkish site are quoted individually: https://www.optifeed.com/tr/fiyatlandirma --- Source: https://www.optifeed.com/pricing # Optifeed Integrations Optifeed publishes to 100+ advertising, shopping, price-comparison, and personalization destinations from one catalogue, each in that channel's own specification. 59 named destinations are listed below, grouped by what they are for. Custom feeds cover anything not listed. ## Sources Product data comes in via API, XML/CSV, or connected commerce apps including Shopify and VTEX. No developer is required, and fetching runs server-side so there is no impact on your storefront's load speed. ## Destinations ### Advertising Platforms | Platform | What Optifeed sends | | --- | --- | | OpenAI Ads | Publish product data, run product-focused campaigns and connect SKU-level delivery to attributed revenue. | | Google Ads | Deliver compliant, high-quality feeds across Shopping, Dynamic Ads, and more. | | Meta Ads | Sync catalogs and power dynamic ads across Facebook and Instagram. | | TikTok Ads | Serve fast, optimized feeds for high-performing discovery campaigns. | | X Ads | Drive engagement with structured product feeds on X. | | Pinterest Ads | Drive discovery with visually rich, well-structured product feeds. | | Snapchat Ads | Power dynamic ads with optimized catalog feeds on Snapchat. | | Microsoft Advertising (Bing) | Optimize feeds for Bing Shopping, Dynamic Search, and Hotel Ads. | | LinkedIn Ads | Automate job listing and dynamic ad feeds for LinkedIn. | | Criteo | Fuel retargeting and prospecting with structured, vertical-ready data. | | RTB House | Optimize AI-driven campaigns with clean, enriched product data. | | Yandex Ads | Reach audiences across Yandex Search and Display with optimized feeds. | | Yango Ads | Boost visibility with enriched inventory and dynamic updates. | | Taboola | Optimize native placements with feed-level controls. | ### Social Ads | Platform | What Optifeed sends | | --- | --- | | Meta Ads | Sync catalogs and power dynamic ads across Facebook and Instagram. | | TikTok Ads | Serve fast, optimized feeds for high-performing discovery campaigns. | | X Ads | Drive engagement with structured product feeds on X. | | Pinterest Ads | Drive discovery with visually rich, well-structured product feeds. | | Snapchat Ads | Power dynamic ads with optimized catalog feeds on Snapchat. | | LinkedIn Ads | Automate job listing and dynamic ad feeds for LinkedIn. | ### E-commerce Platforms | Platform | What Optifeed sends | | --- | --- | | VTEX | Turn VTEX catalog and order data into enriched feeds, customer intelligence, and product-focused campaigns. | | Shopify | Automatically sync your Shopify store products to any channel. | | WooCommerce | Connect your WooCommerce catalog for seamless feed generation. | | BigCommerce | Import and optimize your BigCommerce product data. | | Magento | Integrate with Magento for scalable, multi-store feed management. | | PrestaShop | Generate optimized feeds directly from your PrestaShop catalog. | | Shopware | Sync your Shopware product data for multi-channel distribution. | | OpenCart | Pull product data from OpenCart and distribute across channels. | | Ecwid | Connect your Ecwid store for automated feed optimization. | | T-soft | Integrate with T-soft for localized e-commerce feed management. | | Ticimax | Sync your Ticimax catalog and generate platform-ready feeds. | | Inveon | Connect Inveon commerce platform for enterprise-grade feed management. | | ikas | Import and optimize your ikas product data automatically. | | Ideasoft | Generate optimized feeds from your Ideasoft product catalog. | | Akinon | Integrate with Akinon for unified commerce feed distribution. | ### Price Comparison | Platform | What Optifeed sends | | --- | --- | | Google Shopping | Keep your Google Shopping listings accurate and competitive. | | Idealo | Distribute optimized product feeds to Idealo for price comparison. | | PriceRunner | Reach price-conscious shoppers on PriceRunner with clean feeds. | | Kelkoo | Optimize your product data for Kelkoo price comparison listings. | | Ceneo | Generate compliant feeds for Ceneo price comparison listings. | | Geizhals | Distribute product data to Geizhals with accurate pricing. | | Trovaprezzi | Optimize your catalog for Trovaprezzi price comparison. | | Prisjakt | Reach Scandinavian shoppers with optimized Prisjakt feeds. | | Beslist | Generate feeds for Beslist to reach Dutch comparison shoppers. | | Akakçe | Keep prices fresh and highlight promotions dynamically. | | Cimri | Distribute accurate pricing data to Cimri shoppers. | | Epey | Optimize product feeds for Epey comparison listings. | ### Customer Engagement | Platform | What Optifeed sends | | --- | --- | | Insider | Power personalized experiences with real-time product feeds. | | Salesforce Marketing Cloud | Sync product data for personalized email and journey campaigns. | | SAP Emarsys | Deliver product feeds for omnichannel marketing automation. | | Adobe Experience Cloud | Integrate product data with Adobe for unified customer experiences. | | Klaviyo | Enrich Klaviyo campaigns with real-time product feed data. | | Bloomreach | Power search and merchandising with optimized product feeds. | | Braze | Deliver dynamic product content through Braze messaging campaigns. | | CleverTap | Sync product catalogs for personalized mobile engagement. | | MoEngage | Power omnichannel campaigns with enriched product data. | | WebEngage | Deliver personalized product recommendations across channels. | | Segmentify | Enable real-time personalization with clean product feeds. | | PersonaClick | Drive AI-powered product recommendations with structured data. | | Related Digital | Sync product catalogs for marketing automation and personalization. | | D•engage | Power customer engagement with automated product feed sync. | | Revotas | Optimize product feeds for Revotas marketing campaigns. | | Setrow | Deliver product data for targeted web push and email campaigns. | | SMPL | Sync product feeds for streamlined customer engagement. | ### Custom Feeds | Platform | What Optifeed sends | | --- | --- | | Custom Feed | Build exactly what your channel needs with fully customizable feed formats. | ## Related - Features: https://www.optifeed.com/features.md - Pricing: https://www.optifeed.com/pricing.md - Full explorer: https://www.optifeed.com/integrations --- Source: https://www.optifeed.com/integrations # Optifeed for VTEX Optifeed is the autopilot for ecommerce marketing, built for performance and growth teams, ecommerce marketers, and agencies running large VTEX catalogs. It closes the loop between product data and ad performance so teams can earn more from the budget they already spend. ## Why product data decides ad performance Ad platforms build ads from product titles, images, attributes, prices, and availability. Weak product data limits eligibility, creative, targeting, and performance before budget is even considered. Feed tools stop at syndication. Analytics dashboards stop at reporting. Optifeed enriches, publishes, advertises, and measures every product, then brings the evidence back into the next action. **+32% ROAS:** Portfolio average across customer catalog programs, with no increase in ad spend. Results vary by catalog. ## One connected marketing loop 1. Install the Optifeed connector from VTEX. 2. Collect catalog and order data with scoped read-only access. 3. Enrich product data and calculate RFM segments and product affinities. 4. Publish channel-ready feeds and run product-focused campaigns. 5. Measure attributed performance and bring the results back into the next decision. ## AI Enrich Enrich product data on autopilot. Smarter for AI. Better for shoppers. Optifeed refreshes the VTEX catalog hourly, including products, variants, prices, sale prices, availability, inventory, categories, brands, images, and product specifications. It checks the catalog for missing or weak fields and creates channel-specific overlays without writing changes back to VTEX. Product data can be published to 100+ advertising, shopping, price-comparison, and customer-engagement destinations. ## RFM Segments Know your customers. Direct your budget to the right audience. VTEX orders power recency, frequency, and monetary-value segmentation. Optifeed shows which products each customer segment buys and which products are often purchased together, helping teams prioritize feeds, audiences, and campaigns. ## Ad Engine Create, test, and scale winning ads. On autopilot. Ad Engine creates and improves product-focused campaigns across Google Ads, Meta Ads, TikTok Ads, Criteo, OpenAI Ads. Catalog, order, and ad-performance signals are evaluated at product level. Campaign launches, budget changes, and other material actions wait for merchant approval before going live. Optifeed proposes. You approve. ## Security The connector uses scoped read-only permissions for catalog and order data. Credentials are encrypted, and Optifeed never writes back to the VTEX catalog. Enrichment stays in Optifeed overlays and destination feeds. ## Frequently asked questions ### Who is Optifeed for VTEX built for? Optifeed is built for performance and growth teams, ecommerce marketers and agencies running large VTEX catalogs with meaningful paid-media spend across multiple channels. ### What does Optifeed import from VTEX? Optifeed imports the product catalog, including product details, variants, prices, availability and inventory, plus the order data needed for RFM segmentation and Ad Engine calculations. ### Does Optifeed change my VTEX catalog? No. The Optifeed connector uses scoped read-only access for catalog and order data. Enrichment and channel-specific changes are applied in Optifeed overlays and exports, never written back to the VTEX catalog. ### How often does Optifeed refresh my VTEX catalog? Optifeed pulls the VTEX catalog hourly, keeping prices, availability, inventory and new products aligned with the source store. ### What does RFM add to product marketing? RFM groups customers by recency, frequency and monetary value, then connects those segments to the products they buy and the products frequently purchased together. Those insights help prioritize products, feeds and campaigns. ### Which advertising channels can Ad Engine manage? Ad Engine manages product-focused campaigns across Google Ads, Meta Ads, TikTok Ads, Criteo and OpenAI Ads. Campaign launches and budget changes remain approval-gated. ### What happens after I install the VTEX app? The connector guides you through linking or creating an Optifeed account, securely provisions read access, starts the first import and opens a readiness report showing where Optifeed can improve the catalog. ## Get started - Install from VTEX and get your first catalog readiness report when the public listing is available. - Request a demo: https://www.optifeed.com/contact --- Source: https://www.optifeed.com/vtex # Optifeed by Industry Optifeed collects and connects your product, sales and ad-performance data, then enriches, publishes, advertises and measures in one continuous loop. Campaign launches and budget changes wait for your approval before they go live. The loop is the same everywhere; the data is not. A hotel needs rates and availability, a dealership needs specs and stock, a retailer needs titles and attributes. Optifeed adapts the enrich and publish stages per vertical, then advertises and measures on the same product-level performance data. ## Verticals | Industry | What Optifeed does | Page | | --- | --- | --- | | E-Commerce | Optimize product feeds for online advertising platforms, price comparison engines, and personalization platforms. | https://www.optifeed.com/industries/ecommerce-feed-optimization | | Hotels | Optimize product feeds for shopping ads, price comparison engines, and personalization platforms. | https://www.optifeed.com/industries/hotels-feed-optimization | | Travel | Structure and optimize travel offers, packages, and routes for advertising platforms and discovery engines. | https://www.optifeed.com/industries/travel-feed-optimization | | Real Estate | Transform property listings into structured, high-performance feeds for real estate platforms and advertising channels. | https://www.optifeed.com/industries/real-estate-feed-optimization | | Automotive | Manage vehicle inventory feeds with accurate pricing, attributes, and availability across advertising platforms. | https://www.optifeed.com/industries/automotive-feed-optimization | | Sports & Live Events | Generate real-time match feeds and dynamic creatives based on live odds and event data. | https://www.optifeed.com/industries/sports-live-events-feed-optimization | Not on this list? Optifeed handles custom verticals too: https://www.optifeed.com/industries/other ## Detail ### E-Commerce Optimize product feeds for online advertising platforms, price comparison engines, and personalization platforms. - Feed enrichment & optimization - Performance-based prioritization - Dynamic product creatives - Multi-channel feed management - Sub-industry specific solutions Details: https://www.optifeed.com/industries/ecommerce-feed-optimization ### Hotels Optimize product feeds for shopping ads, price comparison engines, and personalization platforms. - Feed enrichment & optimization - Feeds for different languages and currencies - Dynamic product creatives - Optimized ad budget Details: https://www.optifeed.com/industries/hotels-feed-optimization ### Travel Structure and optimize travel offers, packages, and routes for advertising platforms and discovery engines. - Route & package feed structuring - Dynamic pricing logic - Platform-ready travel feeds - High-frequency updates Details: https://www.optifeed.com/industries/travel-feed-optimization ### Real Estate Transform property listings into structured, high-performance feeds for real estate platforms and advertising channels. - Feed enrichment and optimization - Dynamic creatives for higher CTR and lower CPC - Location specific feed creation - Multi-platform feed distribution Details: https://www.optifeed.com/industries/real-estate-feed-optimization ### Automotive Manage vehicle inventory feeds with accurate pricing, attributes, and availability across advertising platforms. - Inventory sync - Attribute standardization - Platform-specific vehicle feeds - Performance optimization Details: https://www.optifeed.com/industries/automotive-feed-optimization ### Sports & Live Events Generate real-time match feeds and dynamic creatives based on live odds and event data. - Feed created with live odds - Dynamic visual generation for events - High-frequency updates - Multi-platform feed distribution Details: https://www.optifeed.com/industries/sports-live-events-feed-optimization --- Source: https://www.optifeed.com/industries # E-Commerce — Optifeed Optimize product feeds for online advertising platforms, price comparison engines, and personalization platforms. ## What Optifeed provides - Feed enrichment & optimization - Performance-based prioritization - Dynamic product creatives - Multi-channel feed management - Sub-industry specific solutions ## How it works Optifeed connects to your e-commerce data via API, XML, or the Shopify app, then runs the loop: Collect → Enrich → Publish → Advertise → Measure. It enriches product content with AI, publishes to each destination in that channel's own specification, creates and tunes campaigns across Google Ads, Meta Ads, TikTok Ads, Criteo, OpenAI Ads, and feeds product-level results back in. Every change is queued for your one-click approval before it goes live. ## Related - All industries: https://www.optifeed.com/industries - Pricing: https://www.optifeed.com/pricing - Integrations: https://www.optifeed.com/integrations --- Source: https://www.optifeed.com/industries/ecommerce-feed-optimization # Hotels — Optifeed Optimize product feeds for shopping ads, price comparison engines, and personalization platforms. ## What Optifeed provides - Feed enrichment & optimization - Feeds for different languages and currencies - Dynamic product creatives - Optimized ad budget ## How it works Optifeed connects to your hotels data via API, XML, or the Shopify app, then runs the loop: Collect → Enrich → Publish → Advertise → Measure. It enriches product content with AI, publishes to each destination in that channel's own specification, creates and tunes campaigns across Google Ads, Meta Ads, TikTok Ads, Criteo, OpenAI Ads, and feeds product-level results back in. Every change is queued for your one-click approval before it goes live. ## Related - All industries: https://www.optifeed.com/industries - Pricing: https://www.optifeed.com/pricing - Integrations: https://www.optifeed.com/integrations --- Source: https://www.optifeed.com/industries/hotels-feed-optimization # Travel — Optifeed Structure and optimize travel offers, packages, and routes for advertising platforms and discovery engines. ## What Optifeed provides - Route & package feed structuring - Dynamic pricing logic - Platform-ready travel feeds - High-frequency updates ## How it works Optifeed connects to your travel data via API, XML, or the Shopify app, then runs the loop: Collect → Enrich → Publish → Advertise → Measure. It enriches product content with AI, publishes to each destination in that channel's own specification, creates and tunes campaigns across Google Ads, Meta Ads, TikTok Ads, Criteo, OpenAI Ads, and feeds product-level results back in. Every change is queued for your one-click approval before it goes live. ## Related - All industries: https://www.optifeed.com/industries - Pricing: https://www.optifeed.com/pricing - Integrations: https://www.optifeed.com/integrations --- Source: https://www.optifeed.com/industries/travel-feed-optimization # Real Estate — Optifeed Transform property listings into structured, high-performance feeds for real estate platforms and advertising channels. ## What Optifeed provides - Feed enrichment and optimization - Dynamic creatives for higher CTR and lower CPC - Location specific feed creation - Multi-platform feed distribution ## How it works Optifeed connects to your real estate data via API, XML, or the Shopify app, then runs the loop: Collect → Enrich → Publish → Advertise → Measure. It enriches product content with AI, publishes to each destination in that channel's own specification, creates and tunes campaigns across Google Ads, Meta Ads, TikTok Ads, Criteo, OpenAI Ads, and feeds product-level results back in. Every change is queued for your one-click approval before it goes live. ## Related - All industries: https://www.optifeed.com/industries - Pricing: https://www.optifeed.com/pricing - Integrations: https://www.optifeed.com/integrations --- Source: https://www.optifeed.com/industries/real-estate-feed-optimization # Automotive — Optifeed Manage vehicle inventory feeds with accurate pricing, attributes, and availability across advertising platforms. ## What Optifeed provides - Inventory sync - Attribute standardization - Platform-specific vehicle feeds - Performance optimization ## How it works Optifeed connects to your automotive data via API, XML, or the Shopify app, then runs the loop: Collect → Enrich → Publish → Advertise → Measure. It enriches product content with AI, publishes to each destination in that channel's own specification, creates and tunes campaigns across Google Ads, Meta Ads, TikTok Ads, Criteo, OpenAI Ads, and feeds product-level results back in. Every change is queued for your one-click approval before it goes live. ## Related - All industries: https://www.optifeed.com/industries - Pricing: https://www.optifeed.com/pricing - Integrations: https://www.optifeed.com/integrations --- Source: https://www.optifeed.com/industries/automotive-feed-optimization # Sports & Live Events — Optifeed Generate real-time match feeds and dynamic creatives based on live odds and event data. ## What Optifeed provides - Feed created with live odds - Dynamic visual generation for events - High-frequency updates - Multi-platform feed distribution ## How it works Optifeed connects to your sports & live events data via API, XML, or the Shopify app, then runs the loop: Collect → Enrich → Publish → Advertise → Measure. It enriches product content with AI, publishes to each destination in that channel's own specification, creates and tunes campaigns across Google Ads, Meta Ads, TikTok Ads, Criteo, OpenAI Ads, and feeds product-level results back in. Every change is queued for your one-click approval before it goes live. ## Related - All industries: https://www.optifeed.com/industries - Pricing: https://www.optifeed.com/pricing - Integrations: https://www.optifeed.com/integrations --- Source: https://www.optifeed.com/industries/sports-live-events-feed-optimization # Optifeed for Other Industries Optifeed is not limited to the verticals listed on https://www.optifeed.com/industries. Any business with a product, listing, or inventory catalogue can run it. If your data has items, attributes, prices, and availability, Optifeed can run the full loop on it: enrich the content, publish it to advertising, shopping and price-comparison channels, create and optimize the campaigns, and measure what each item returns — with every action queued for your approval. ## Typical custom verticals - Marketplaces and classifieds - Ticketing and events - Rental and subscription inventory - B2B catalogues - Media and digital goods ## Getting started Custom verticals start the same way as any other: connect via API, XML, or the Shopify app, then map your attributes to each channel's specification. Talk to us about your catalogue: https://www.optifeed.com/contact --- Source: https://www.optifeed.com/industries/other # Optifeed Case Studies Measured results from Optifeed customers across e-commerce, travel, hospitality, electronics, real estate, and automotive. ## Summary | Company | Industry | Result | Timeframe | Details | | --- | --- | --- | --- | --- | | FashionForward | E-commerce | 65% ROAS Increase | 30 days | https://www.optifeed.com/case-studies/fashionforward | | TravelMax | Travel | 40% Booking Increase | 45 days | https://www.optifeed.com/case-studies/travelmax | | LuxuryStay Hotels | Hospitality | 50% More Direct Bookings | 60 days | https://www.optifeed.com/case-studies/luxurystay-hotels | | TechGear Pro | Electronics | 80% Revenue Growth | 90 days | https://www.optifeed.com/case-studies/techgear-pro | | HomeFinders | Real Estate | 35% More Leads | 45 days | https://www.optifeed.com/case-studies/homefinders | | AutoMart | Automotive | 45% CPA Reduction | 60 days | https://www.optifeed.com/case-studies/automart | ## Detail ### FashionForward — 65% ROAS Increase **Industry:** E-commerce · **Timeframe:** 30 days **Challenge.** FashionForward, a leading online fashion retailer, was struggling with low visibility in the competitive fashion market. Their product feeds had inconsistent titles, missing attributes, and poor image quality, resulting in declining ROAS and high cost per acquisition. **Solution.** Optifeed implemented AI-powered feed optimization with dynamic creative generation and enhanced product data. We optimized product titles with trending keywords, enriched attributes for better targeting, and added visual overlays to highlight discounts and bestsellers. **Results.** - 65% increase in Google Shopping ROAS - 40% improvement in click-through rates - 25% reduction in cost per acquisition - 2.3x increase in product visibility > Optifeed transformed our e-commerce performance. The AI-powered optimization identified opportunities we never knew existed, and the results speak for themselves. > > — Maria Santos, Head of Digital Marketing, FashionForward Full case study: https://www.optifeed.com/case-studies/fashionforward ### TravelMax — 40% Booking Increase **Industry:** Travel · **Timeframe:** 45 days **Challenge.** TravelMax, a major travel booking platform, faced complex inventory management across multiple destinations. Pricing inconsistencies and availability issues led to poor customer experience and lost bookings. **Solution.** We implemented real-time feed synchronization with dynamic pricing optimization and availability tracking. The solution ensured accurate pricing across all channels and removed sold-out inventory automatically. **Results.** - 40% increase in booking conversions - 30% improvement in price competitiveness - 50% reduction in booking errors - 60% faster feed processing > The real-time synchronization changed everything for us. Our customers now see accurate prices and availability, which has dramatically improved our conversion rates. > > — James Liu, VP of Product, TravelMax Full case study: https://www.optifeed.com/case-studies/travelmax ### LuxuryStay Hotels — 50% More Direct Bookings **Industry:** Hospitality · **Timeframe:** 60 days **Challenge.** LuxuryStay Hotels was heavily dependent on OTAs, resulting in high commission costs that ate into profit margins. Their direct booking feeds lacked compelling property descriptions and competitive pricing. **Solution.** Optifeed enhanced their direct booking feeds with competitive rate optimization and property showcase enhancement. We enriched property descriptions, added dynamic visual overlays for special offers, and implemented smart pricing rules. **Results.** - 50% increase in direct bookings - 35% reduction in OTA dependency - 20% improvement in average daily rate - 45% increase in repeat bookings > Reducing our OTA dependency was a strategic priority, and Optifeed delivered beyond our expectations. The enhanced property feeds drive significantly more direct bookings. > > — Sophie Chen, Director of Revenue, LuxuryStay Hotels Full case study: https://www.optifeed.com/case-studies/luxurystay-hotels ### TechGear Pro — 80% Revenue Growth **Industry:** Electronics · **Timeframe:** 90 days **Challenge.** TechGear Pro wanted to expand to new sales channels but struggled with manual feed management. Each platform had different requirements, and maintaining quality across channels was time-consuming and error-prone. **Solution.** We implemented automated multi-channel feed management with platform-specific optimization. The solution ensured compliance with each channel's requirements while maintaining consistent product data quality. **Results.** - 80% revenue growth from new channels - 15 new sales channel integrations - 90% reduction in feed errors - 70% time savings on feed management Full case study: https://www.optifeed.com/case-studies/techgear-pro ### HomeFinders — 35% More Leads **Industry:** Real Estate · **Timeframe:** 45 days **Challenge.** HomeFinders' property feeds lacked the rich data needed for effective targeting. Listings were missing neighborhood information, and lead quality was inconsistent across marketing channels. **Solution.** Optifeed enriched property feeds with geographic details, neighborhood amenities, and market data. We implemented smart targeting rules based on property characteristics and buyer intent signals. **Results.** - 35% increase in qualified leads - 25% improvement in lead-to-showing rate - 40% reduction in cost per lead - 50% faster time to first contact Full case study: https://www.optifeed.com/case-studies/homefinders ### AutoMart — 45% CPA Reduction **Industry:** Automotive · **Timeframe:** 60 days **Challenge.** AutoMart's dealer network had inconsistent vehicle data across locations. Specs were often incomplete, and pricing was not updated in real-time, leading to wasted ad spend on outdated inventory. **Solution.** We implemented a centralized feed management system with real-time inventory sync and rich specs enrichment. Dynamic pricing rules ensured competitive positioning across all advertising channels. **Results.** - 45% reduction in cost per acquisition - 30% increase in qualified leads - 60% improvement in inventory accuracy - 35% faster sales cycle Full case study: https://www.optifeed.com/case-studies/automart --- Source: https://www.optifeed.com/case-studies # Optifeed Security & Compliance ## Compliance - Fully GDPR compliant. - Data Processing Agreement available: https://www.optifeed.com/legal/dpa - Privacy policy: https://www.optifeed.com/legal/privacy ## Data protection - 256-bit SSL encryption for data in transit. - Automated backups. - 99.9% uptime. ## What Optifeed accesses Optifeed reads product data, order data and ad performance data — via API, XML, the Shopify app, and connected GA4 / Google Ads / Meta Ads accounts. It does not modify your storefront and has no impact on site load speed. Because Optifeed can act on connected ad accounts, every change it proposes is queued for explicit one-click approval before it is applied. ## Questions Security questionnaires and DPAs: https://www.optifeed.com/contact --- Source: https://www.optifeed.com/security # About Optifeed Optifeed is the autopilot for ecommerce marketing. Optifeed collects and connects your product, sales and ad-performance data, then enriches, publishes, advertises and measures in one continuous loop. Campaign launches and budget changes wait for your approval before they go live. ## What we work on - **Product data quality** — enrichment that serves both shoppers and AI discovery: titles, descriptions, structured attributes, highlights, Q&A. - **Advertising** — creating and continuously tuning product-focused campaigns across Google Ads, Meta Ads, TikTok Ads, Criteo, OpenAI Ads. - **Measurement** — product-level performance, market benchmarks, and customer segmentation that decide where the next unit of budget goes. - **AI visibility** — tracking how products surface across ChatGPT, Gemini, Perplexity and closing the gaps. ## Reach - Active regions: Europe & MENA. - Multi-language and multi-currency support. ## Open source Optifeed maintains **optifeed-radar**, an open-source AI-visibility checker that measures whether ChatGPT, Perplexity, Gemini, and Claude recommend a brand. It runs locally with your own API keys. - Repository: https://github.com/optifeed/optifeed-radar - Package: https://www.npmjs.com/package/optifeed-radar - Product: https://radar.optifeed.com ## Contact https://www.optifeed.com/contact --- Source: https://www.optifeed.com/about # Free Product Feed Analyzer A free tool that checks a product feed for the problems that cause Google Merchant Center disapprovals, weak Shopping Ads performance, and poor visibility in AI-driven product discovery. ## What it checks - Missing or malformed required attributes. - Title and description quality. - Image availability and quality. - Price and availability consistency. - Category mapping. ## How to use it 1. Open https://www.optifeed.com/product-feed-analyzer 2. Provide your feed URL. 3. Read the report. No registration required, results in seconds, free to use. ## After the audit The analyzer reports problems. AI Enrich fixes them: it regenerates titles, descriptions and structured attributes from the product data you already have, and queues each change for your approval. ## Related - Features: https://www.optifeed.com/features.md - Fixing Merchant Center disapprovals: https://www.optifeed.com/resources/google-merchant-center-disapprovals - Improving Shopping Ads ROAS: https://www.optifeed.com/resources/shopping-ads-roas-improvement - Pricing: https://www.optifeed.com/pricing.md --- Source: https://www.optifeed.com/product-feed-analyzer