# Automotive — Optifeed

Manage vehicle inventory feeds with accurate pricing, attributes, and availability across advertising platforms.

## What Optifeed provides

- Inventory sync
- Attribute standardization
- Platform-specific vehicle feeds
- Performance optimization

## How it works

Optifeed connects to your automotive data via API, XML, or the
Shopify app, then runs the loop: Collect → Enrich → Publish → Advertise → Measure. It enriches
product content with AI, publishes to each destination in that channel's own
specification, creates and tunes campaigns across Google Ads, Meta Ads, TikTok Ads, Criteo, OpenAI Ads, and
feeds product-level results back in.

Every change is queued for your one-click approval before it goes live.

## Related

- All industries: https://www.optifeed.com/industries
- Pricing: https://www.optifeed.com/pricing
- Integrations: https://www.optifeed.com/integrations

---

Source: https://www.optifeed.com/industries/automotive-feed-optimization